Exploring the digital skills needs of SMEs workshop (West London)
Description
EXPLORING THE DIGITAL SKILLS NEEDS OF SMEs IN
HOSPITALITY & TOURISM | PROPERTY & CONSTRUCTION | RETAIL | SOCIAL CARE
Does getting up-to-speed with ‘cloud’ computing and cyber security seem daunting?
Are you unsure how to choose and use a Customer Relationship Management (CRM) database?
Would you like to make more professional use of digital marketing tools?
Do you have a legacy IT system that you need to upgrade or replace and you are not sure how?
Would you like to develop your e-commerce/ online sales and pursue international business opportunities?
Join us for a breakfast workshop where we will explore with you how the London Growth Hub and partners can develop future programmes that will support you and other SMEs answer these questions and boost your business performance in the months ahead. The insights emerging from this series of workshops, a digital survey and additional research will inform a report with recommendations on future business support to the London Growth Hub/ London Economic Action Partnership (LEAP) at City Hall.
This workshop will put a particular spotlight on tech in hospitality and tourism, small museums as well as consider digital upskilling in property/ construction, retail and social care. For hospitality and tourism businesses looking to automate, the choice is not straightforward. The challenge is knowing how technology can best be utilised, how it can help drive improved performance and its implications for the people working with it.
At the University of West London’s newly rebuilt Ealing campus (home of the Westmont Enterprise Hub and West London Food Innovation lab) we will hear from a hospitality and tourism tech expert as well as workshop participants about the challenges you are facing on the frontline of introducing digital tech into hospitality & tourism, and other focus sectors. We will be inspired by insights from early digital tech adopters. And we will consider how skills might transfer from larger businesses to SMEs.
Who is the workshop for? The workshop is primarily aimed at senior decision-makers in SMEs (more than a year old) that would like to improve the use of digital/ IT across your business and influence the future of business support in London.
Limited places will be filled on first come first served basis. We ask that only one representative per business attends the workshop.
